Sphere Entertainment Co. (NYSE: SPHR) and Zoox, the pioneering autonomous ride-hailing company, have announced a multi-year strategic partnership that positions Zoox as the Official Autonomous Ride-Hail Partner of Sphere. Beginning early next year, guests visiting the groundbreaking Las Vegas venue will be able to arrive and depart in Zoox’s purpose-built robotaxis, marking a new chapter in the evolution of transportation and live entertainment experiences.
As part of the partnership, Sphere will establish a dedicated autonomous vehicle pick-up and drop-off zone, allowing visitors to request fully self-driving rides seamlessly through the Zoox mobile app. This marks another milestone for Zoox, which recently became the first company to launch a commercial fully autonomous ride-hail service using a purpose-built robotaxi in Las Vegas.
“Sphere is built on innovation, and so are our partners,” said Marcus Ellington, Executive Vice President, Ad Sales and Sponsorships at Sphere. “Zoox is transforming the way the world moves, and together we’re reimagining the journey to and from Sphere.”
“Sphere has quickly become an iconic destination and landmark in Las Vegas, drawing millions of visitors annually with its next-level fusion of art and technology,” says Michael White, Chief Product Officer, Zoox. “With this partnership, riders aren’t just being transported between locations; they’re stepping from the future of transportation into the future of entertainment.”
Enhanced Guest Experience and Brand Presence
The partnership includes broad brand integration across Sphere platforms — from signage directing guests to the robotaxi pickup zone to custom immersive content featured on the Exosphere, the world’s largest LED display, created in collaboration with Sphere Studios. This will help Zoox riders locate their robotaxi quickly and add a futuristic arrival/departure moment to the overall Sphere experience.
Arriving at Sphere Las Vegas: Complete Guide for Guests (Now with Zoox)
Sphere is located at 255 Sands Avenue, Las Vegas, NV 89169. Whether you’re arriving by car, rideshare, or Zoox robotaxi, planning your approach will make the evening far smoother.
Entrances & Where to Walk
- West VIP Entry (Sands Ave): Best for VIP ticket holders and suite guests.
- Bridge Entry: Use the pedestrian bridge to/from The Venetian Resort — the most direct route if you’re coming from the casino hotels.
- Plaza Entry (East Side): Ground-level entry across from rideshare; convenient for general admission and many parking lots.
- East VIP Entry / East Floor Entry: For VIP and accessible entry, near Lot A and valet.
Zoox Robotaxi & Rideshare
- Zoox Pickup/Drop-Off Zone: A dedicated autonomous vehicle zone will be available at Sphere. Request a Zoox via the Zoox app once service launches; follow the branded signage to your robotaxi.
- Rideshare Location: Traditional rideshare pick-up/drop-off is at the corner of Manhattan St & Westchester Dr, directly across from the Plaza Entry — staff will direct you on event days. After shows, many guests find walking to The Venetian for rideshare pickup reduces wait times.